Asha Vora is a journalist and she started her stint in journalism from 1987 with the Gentleman magazine as the Assistant Editor. She worked with All India Radio Bombay and Delhi. Basically, she was a programme compere and story writer. After her years of service with the All India Radio, she joined the free Press Journal Group.

She was the Editor of the Sunday Supplement of Sunday Free Press Journal. Then she joined the Indian Express Group for its BPN, business paper and wrote for hotel and tourism segments. It was at this point of time that she joined with a magazine that belongs to Santosh Goenka Group. She worked as freelancer for the Bombay Times. She has to her feather her own Writer Zone, which she started to pursue writing and it provided editorial and corporate write-ups on the companies.

As she is, her husband also is a writer and till today has written 7-8 books. He was also the Assistant editor of the Times of India. This Sindhi woman who has her career in the journalism married a non Sindhi person.